Great teachers are also successful SELLERS! They know how to motivate and excite their students. Teachers who can effectively demonstrate marketing skills appear to be some of our better teachers. Use the SELLING ROLE module to hone your skills relating to advertising, promotion, public relations, publicity, and sales. Like good marketers the best teachers will know their audience, plan the campaign accordingly, and then motivate their students to buy into their product, which is education!
- WHY? Not Just Selling!
- S.1.1 Knowing Your Customers
- S.1.2 Recognizing Student Diversity
- S.1.3 Identifying External Conflicts
- S.1.4 Maintaining Relationships
- S.1.5 Identifying Features & Benefits
- S.1.6 Developing Marketing Skills
- S.2.1 Legal & Ethical Advertising
- S.2.2 Identifying Image & Message
- S.2.3 Selecting Advertising Media
- S.2.4 Advertising The Product
- S.3.1 Promotional Activities
- S.3.2 Selecting Promotional Tools
- S.3.3 Promotional Materials
- S.3.4 Mining Student Resources
- S.3.5 Contacting The Media
- S.4.1 Motivation & Behavior
- S.4.2 Psychology of Learning
- S.4.3 Appropriate Instruction
- S.4.4 Strategies and Methods
- S.4.5 Enhancing Student Learning
- S.4.6 Using Praise & Reward
- S.5.1 Building Trust Relationships
- S.5.2 Developing Selling Skills S.5.3
- Presenting Features & Benefits
- S.5.4 Selling Your Subject